Gold Partner · 1 of 4 in Germany
You manage your store. The catalog for Facebook and Instagram follows automatically: titles, prices and availability always up to date.
30 minutes with Luis, founder · no obligation · price in the first call
All you do is manage your store.
“Unhooked saved us enormous time with their automated solution for the Google DACH and international feeds, implemented in the Channable tool. Maintaining product titles and translations now runs efficiently and error-free.”
Vivian Senior Performance Marketing, SNOCKS Integrations Luis builds every one himself
120
Marketplace revenue Through our integrations
€13M
The problem
A catalog for Facebook and Instagram is quick to set up: from the Shopify app, from a plugin or from a file. Then Meta reviews every product, the ads only show what’s clean, and the error report gets longer than the catalog. Whatever falls through the cracks, you’re still putting ad budget behind every day.
Meta automatically checks every product in the catalog against its policies. Whatever fails appears neither in catalog ads nor with product tags. Often it’s titles in all caps, missing details or a link that doesn’t lead to your product page.
Every product needs a title, description, availability, condition, price, link, image and brand, plus the GTIN as an identifier. Variants need a group ID and, for each variant, its own combination of color or size. A plugin exports whatever is there.
The catalog shows whatever the last upload brought. A file that runs once a day advertises yesterday’s prices and products that sold out long ago. Meta removes sold-out products from ads, but only if the feed reports it in time.
Catalog ads show visitors the products they viewed in your store. For that, the ID in the feed has to match the ID in the pixel exactly. If it doesn’t, Meta can’t match visits to any product, and the ads go nowhere.
The Meta feed takes that off your hands: built once, then it runs from your store.
What’s missing in your catalog? We’ll take a look in the audit.Our approach
Many agencies maintain feeds as a file: export, fix things in the spreadsheet, upload, and start over at the next error. We build the feed once from your store, with rules for the whole catalog. Whatever we improve after that applies to every product.
| Usual: file by file | Unhooked: one feed from your store | |
|---|---|---|
| Data source | Export, spreadsheet, upload | Your store, automatically |
| One change | By hand in every file | Once in your store, everywhere in the feed |
| Rejections | After the fact, product by product | Rules for the whole catalog, before the platform checks |
| New country, new platform | The work starts over | Builds on the feed |
| Billing | By the hour, for as long as it takes | Once at a fixed price. No hourly rates, no revenue share. |
How it works
Your store stays the single data source. The feed translates it into Commerce Manager’s fields, and Meta fetches it on a schedule.
Products, prices and inventory as before, in Shopify, WooCommerce or your PIM.
Required fields, Google product category and variants following Commerce Manager’s rules, titles and descriptions from your store, the product ID matching your pixel. Everything in your Channable account, which belongs to you.
Meta fetches the feed on a schedule, up to hourly. Prices and availability come from your store, and sold-out products disappear from your ads.
Meta reads the same fields: title, price, availability, GTIN, Google product category. The Meta feed builds on it, adding variants, a category per product and the IDs that match your pixel.
Then we’ll see in the audit what’s missing there: title rules, categories, variants, countries. The feed from Channable takes over the fields the app can’t handle and only replaces them where necessary.
You get a handover and documentation and can step in yourself at any time.
What the feed includes and what it costs
Tech: Channable, set up by us.
Customers
One feed case and two marketplace cases: Google feeds in six countries, a catalog of 4,000 SKUs in 4 countries and a middleware switch without a single day of downtime.
SNOCKS · Shopify, Channable, Google Shopping in DE, AT, CH, FR, IT, ES
6 countries Google feeds from one store
90% less manual effort
Jaloom · Amazon in 4 countries
93% less effort
4,000 SKUs, 4 countries, 4 languages. All listings update automatically every hour.
“With our large catalog, keeping data and prices clean across multiple countries kept getting more complex. Managing it through structured sheets has made exactly that far simpler and clearer to oversee.”
Fahim Sainani, Managing Director and Founder, Jaloom Cura Cosmetics (Judith Williams) · Amazon and Douglas
0 days downtime
Existing listings matched instead of re-created. Rankings and reviews were preserved.
“We felt we had found a partner who doesn’t just know the tool, but also understands our processes.”
Valentina Huter, Solution Architect, Cura Cosmetics What would this look like for you?
In the audit, we show you on your own product data.
30 minutes with Luis · no obligation · price in the first call
The offer
You pay for the feed once, at a fixed price. The 7 business days start as soon as Channable access, the data source and your product selection are in place. Every additional country builds on the feed and costs less.
01The feed
We build your catalog feed for Commerce Manager: required fields, categories, variants and the product IDs that match your pixel. That happens once, then the feed runs from your store.
What’s included
Timeline in business days
Live in 7 business days. As soon as Channable access, the data source and your product selection are in place.
Every additional country costs less: data and rules are already in place.
Once per feed
The feed
Fixed price, live in 7 business days.
Each additional country
Costs less
Data and rules are already in place.
We tell you the price in the first call. Not after three.
30 minutes with Luis · no obligation · price in the first call
Who’s behind it
I’m Luis, founder of Unhooked. I build every feed myself in Channable, just like each of the more than 120 marketplace integrations, for more than 50 customers. We build feeds for Google Shopping and Meta from the same foundation: import, rules, variants. From the first call, you talk to me, not to a sales team.
Channable Gold Partner · 1 of 4 in Germany
Luis on LinkedIn30 minutes with Luis · no obligation · price in the first call
Your question isn’t here? Ask it in the audit, that’s what it’s for.
You pay for the feed once, at a fixed price. Every additional country costs less, because data and rules are already in place. No hourly rates, no revenue share. We tell you the price in the first call, not after three.
Within 7 business days. The clock starts as soon as we have access to your Channable account, the data source is connected and you’ve selected the products.
There’s no application. You need a business portfolio with your Facebook Page or Instagram profile, and in it Commerce Manager with a catalog; if the catalog is missing, we set it up with you. After the upload, Meta automatically reviews every product against its policies. For product tagging on Instagram and for shops, where Meta offers them, Meta’s eligibility requirements apply, above all your own domain that the product links lead to.
A unique ID, title, description, availability, condition, price, link to the product page, image and brand, plus the GTIN as an identifier. For variants, a group ID and, for each variant, color, size or another attribute, each combination only once. Plus the Google product category, so Meta can classify the product. The feed fills all of this from your store, with rules for the whole catalog. If the platform changes its rules later, we adapt the feed on request.
There are two things to separate. Errors in the feed, such as an empty required field, an invalid GTIN, an ID that clashes with the group ID or a title in all caps, we fix with rules before Meta fetches the feed. Rejections under Meta’s advertising or commerce policies are Meta’s call; there, we fix the details Meta objects to, and you can request another review. Product ranges that Meta’s policies exclude can’t be solved by any feed, and we’ll tell you that in the audit.
Catalog ads show visitors the products they viewed in your store. For that, the product ID in the feed has to match the ID your pixel sends exactly. We make sure of that in the feed and check it in Commerce Manager. You or your agency install the pixel itself and the Conversions API; that’s not part of the feed.
Through the same catalog. For each additional country, a country feed with price, availability and link is added; for each additional language, a language feed with title and description. Meta shows each user the version for their country and language. Every additional country builds on the feed and costs less, because data and rules are already in place.
From the Google feed, almost everything: Meta reads the same fields, title, price, availability, GTIN, Google product category, and the Meta feed builds on it. With a catalog from the Shopify app or a plugin, we’ll see in the audit what’s missing there, usually title rules, categories, variants and countries. The feed from Channable takes over the fields the app can’t handle; only what’s necessary gets replaced.
Shopify and WooCommerce directly, other systems as soon as they deliver clean data, for example through an API or a PIM. We’ll see what your system can do in the audit.
Meta fetches the feed on a schedule we set in Commerce Manager, up to hourly. Prices and availability come from your store into the feed, and Meta removes sold-out products from your ads. You don’t upload anything anymore.
Yes, Channable is the engine of the feed. If you don’t have an account yet, you create one and invite us. You pay the license directly to Channable, and the account belongs to you. If you already use Channable, we build the feed in your account.
No. We build the feed, and you or your agency run the campaigns. A clean feed is the foundation for that.
More feeds
Data and rules are already in place. Which feed comes next, we work out in the audit.
The next step
We look at your product data and your catalog in Commerce Manager. Afterwards you’ll know what’s in place, what’s missing, when you’ll be live and what it costs.
30 minutes with Luis · no obligation · price in the first call
30-minute call.
Your situation, your goal and the price, honest and straight to the point.
Access to your data.
You invite us to your Channable account. Don’t have one yet? Then you create one.
20-minute review.
After 2 to 3 days: what’s in place, what’s missing, which marketplaces in which order and your go-live date.
No obligation. You talk to Luis directly. No preparation needed. And if your feed is already running cleanly, we’ll tell you that too.
Not ready yet? Read how Jaloom cut its workload by 93%.