Channable Gold Partner · 1 of 4 in Germany

Your guenstiger.de feed. Fully automated.

You manage your store. The guenstiger.de feed follows automatically: titles, prices and availability always up to date.

Luis, founder of Unhooked 30 minutes with Luis, founder · no obligation · price in the first call

Store Your store
Hub Your feed
  • guenstiger.de
  • idealo
  • billiger.de
  • + more feeds

All you do is manage your store.

“Unhooked saved us enormous time with their automated solution for the Google DACH and international feeds, implemented in the Channable tool. Maintaining product titles and translations now runs efficiently and error-free.”

Vivian, SNOCKS Vivian Senior Performance Marketing, SNOCKS

Integrations Luis builds every one himself

120

Marketplace revenue Through our integrations

€13M

Brands selling through our feeds and integrations include

  • SNOCKS
  • Oceansapart
  • reisenthel
  • mobilezone
  • MEGA Möbel
  • Judith Williams

The problem

The file is uploaded. The offers are still missing.

guenstiger.de attaches every offer to a product in its catalog, and for that the file has to be right: EAN, manufacturer, delivery time, shipping, image. A spreadsheet from a store export rarely meets these rules. Whatever isn’t matched, nobody sees, and whatever is wrong costs you the spot or the click.

  1. No EAN, no match.

    guenstiger.de matches your offer via EAN, manufacturer and part number, each in its own column. If the EAN is missing or the brand is in the product name, the offer ends up on the wrong product or not in the price comparison at all.

  2. Delivery time in business days, nothing else.

    guenstiger.de doesn’t accept “available”, “stocked” or “usually”. Your store says “in stock”, the feed has to say “delivery in 1-3 business days”, for every product, even when inventory changes.

  3. The cheapest price is on top, with shipping.

    On guenstiger.de, nobody buys a spot; offers are sorted by price. A price with text, missing shipping details or a price from the day before yesterday’s file costs you the spot or the click.

  4. Image, link, unit price: every column counts.

    Image URL straight to the image, product link straight to the variant, both via HTTPS only. Unit price where it’s required, energy class for large appliances. One column wrong, and the file isn’t recognized when it’s read in.

The feed takes that off your hands: built once to the site’s rules, then it runs from your store.

What’s missing in your file? We’ll take a look in the audit.

Our approach

Automate first. Then optimize.

Many agencies maintain feeds as a file: export, fix things in the spreadsheet, upload, and start over at the next error. We build the feed once from your store, with rules for the whole catalog. Whatever we improve after that applies to every product.

Comparison: file by file or one feed from your store
Usual: file by file Unhooked: one feed from your store
Data source Export, spreadsheet, upload Your store, automatically
One change By hand in every file Once in your store, everywhere in the feed
Rejections After the fact, product by product Rules for the whole catalog, before the platform checks
New country, new platform The work starts over Builds on the feed
Billing By the hour, for as long as it takes Once at a fixed price. No hourly rates, no revenue share.

All four ways onto marketplaces, compared

How it works

Maintain it once in your store. In the price comparison on guenstiger.de.

Your store stays the single data source. The feed translates it into the columns guenstiger.de reads and keeps them up to date.

  1. You manage your store.

    Products, prices and inventory as before, in Shopify, WooCommerce or your PIM.

  2. We build the guenstiger.de feed.

    Product name, manufacturer, EAN, price, delivery time and shipping in the columns guenstiger.de reads, entered as a feed address in your merchant account. Everything in your Channable account, which belongs to you.

  3. The rest runs on its own.

    Prices and inventory go from your store into the feed up to 24 times a day, and guenstiger.de reads the file regularly. Whatever is sold out disappears from the feed until new stock arrives.

One product. On guenstiger.de, every size one row.

In your store
“Trail running shoe”
On guenstiger.de, size 41
“Trail-Laufschuh Herren, grau, Größe 41”
On guenstiger.de, size 42
“Trail-Laufschuh Herren, grau, Größe 42”
On guenstiger.de, size 43
“Trail-Laufschuh Herren, grau, Größe 43”
  • Required fields complete
  • Manufacturer and EAN in separate columns
  • Each size one row, linked as a group
  • Price, shipping and delivery time from your store
  • Already listed on guenstiger.de?

    Your merchant account stays; we only swap the feed address. The new feed runs from your store, and the old file from a plugin or spreadsheet can go.

  • Want your titles on guenstiger.de to differ from your store?

    guenstiger.de wants the product name without the manufacturer and without promotional words. The feed handles that for the whole catalog, and your store titles stay as they are.

  • The Channable account is yours.

    You get a handover and documentation and can step in yourself at any time.

What the feed includes and what it costs

Tech: Channable, set up by us.

Customers

These brands run on our feeds and integrations.

One feed case and two marketplace cases: Google feeds in six countries, a catalog of 4,000 SKUs in 4 countries and a middleware switch without a single day of downtime.

Feeds maintained by hand

SNOCKS · Shopify, Channable, Google Shopping in DE, AT, CH, FR, IT, ES

6 countries Google feeds from one store

90% less manual effort

  • Import straight from Shopify, no CSV uploads
  • Titles per country from rules, translations automatic
  • Feeds run fully automatically
Read the SNOCKS case study

Too much manual work

Jaloom · Amazon in 4 countries

93% less effort

4,000 SKUs, 4 countries, 4 languages. All listings update automatically every hour.

“With our large catalog, keeping data and prices clean across multiple countries kept getting more complex. Managing it through structured sheets has made exactly that far simpler and clearer to oversee.”

Fahim Sainani, Jaloom Fahim Sainani, Managing Director and Founder, Jaloom
Read the Jaloom case study

Middleware switch

Cura Cosmetics (Judith Williams) · Amazon and Douglas

0 days downtime

Existing listings matched instead of re-created. Rankings and reviews were preserved.

“We felt we had found a partner who doesn’t just know the tool, but also understands our processes.”

Valentina Huter, Cura Cosmetics Valentina Huter, Solution Architect, Cura Cosmetics
Read the Cura Cosmetics case study

What would this look like for you?

In the audit, we show you on your own product data.

30 minutes with Luis · no obligation · price in the first call

The offer

One feed, built once. Live in 7 business days.

You pay for the feed once, at a fixed price. The 7 business days start as soon as Channable access, the data source and your product selection are in place. The next feed builds on it.

01The feed

The feed for guenstiger.de. Once.

We build the feed from your store in the columns guenstiger.de reads and enter it in your merchant account. That happens once, then it runs automatically.

What’s included

  • Your store stays the data source
  • Required fields and category following the rules of guenstiger.de
  • Every variant as its own row, linked as a group
  • Prices and availability from your store, on the platform’s schedule
  • Manufacturer, part number and EAN in separate columns, which is how guenstiger.de matches
  • Product names without manufacturer and without promotional words, delivery time in business days, shipping costs per product
  • Sign-up with guenstiger.de guided, feed address entered in your merchant account
  • Handover and documentation, no black-box knowledge

Timeline in business days

  1. Day 1 Access and data check Channable access, data source, product range and required fields checked
  2. Days 2 to 3 Feed built Import, rules, category and variants following the rules of guenstiger.de
  3. Days 4 to 5 Validation Feed submitted to guenstiger.de, errors and warnings worked through
  4. Days 6 to 7 Live Feed done and submitted, approval is up to guenstiger.de

Live in 7 business days. As soon as Channable access, the data source and your product selection are in place.

The next feed builds on it: data and rules are already in place.

At a glance

Once per feed

The feed

Fixed price, live in 7 business days.

The next feed

Builds on it

Data and rules are already in place.

Billing
Risk-free, only after the project is successfully completed.
After that
The feed runs from your store. If the platform changes its rules later, we adapt the feed on request.
Not included
Campaigns, bids and ad budget, the contract with the platform, store development, photo shoots.

We tell you the price in the first call. Not after three.

30 minutes with Luis · no obligation · price in the first call

Portrait of Luis, founder of Unhooked

Who’s behind it

You know your products. I know feeds.

I’m Luis, founder of Unhooked. I build every feed myself in Channable, just like each of the more than 120 marketplace integrations, for more than 50 customers. From the first call, you talk to me, not to a sales team.

Channable Gold Partner 2026

Channable Gold Partner · 1 of 4 in Germany

Luis on LinkedIn

A good fit if ...

  • Your store runs on Shopify or WooCommerce, or another system delivers clean data.
  • You sell around 100 products or more, ideally in a few categories.
  • Your product data has GTINs, clean variants and someone who maintains it.
  • You sell branded goods with EANs, such as electronics, household or leisure products: that’s what visitors to guenstiger.de compare.

Probably not a fit if ...

  • You’re looking for someone to run your campaigns. We build the feed.
  • Product data is missing, and nobody can maintain it.
  • You run a dropshipping business.

30 minutes with Luis · no obligation · price in the first call

FAQ about the guenstiger.de feed

Your question isn’t here? Ask it in the audit, that’s what it’s for.

What does the guenstiger.de feed cost?

You pay for the feed once, at a fixed price. The next feed builds on it, because data and rules are already in place. No hourly rates, no revenue share. We tell you the price in the first call, not after three.

How fast will the feed be live?

Within 7 business days. The clock starts as soon as we have access to your Channable account, the data source is connected and you’ve selected the products. Then the feed is done and entered in your merchant account. Whether and when guenstiger.de activates your merchant account and reads the file for the first time is up to the site; it doesn’t give a time frame.

How do we become a merchant on guenstiger.de, and who handles it?

guenstiger.de takes on merchants through a form: store URL, company, VAT ID, contact person. It comes with a prepaid contract that you sign directly with the site. We prepare the product file, guide you through sign-up and enter the feed address in your merchant account. The account belongs to you, and billing runs between you and guenstiger.de.

Which fields does guenstiger.de need?

Product name without the manufacturer name, price including VAT, link straight to the product page, plus manufacturer, part number and EAN in separate columns, image, description, delivery time in business days and shipping costs. Unit price, energy class or pharmacy product number (PZN) are added where they’re required. The feed fills every column from your store, following the site’s rules. If guenstiger.de changes its rules later, we adapt the feed on request.

What happens if our offers aren’t matched?

guenstiger.de attaches every offer to a product in its catalog via EAN, manufacturer and part number. If nothing is matched, usually an EAN is missing, or the brand is in the product name instead of its own column. In the data check on day one, we see which products are affected. Then we build a rule for the whole catalog, not a fix per product.

How current are our prices and delivery times on guenstiger.de?

The feed pulls prices and inventory from your store up to 24 times a day, and guenstiger.de reads the file regularly. That counts double there: there’s no paid placement, and offers are sorted by price including shipping. Sold-out products disappear from the feed, and the delivery time is stated in business days for every product, as the site requires.

We already have a file for guenstiger.de, from a plugin or an agency. What changes?

Your merchant account stays, and nothing needs to be registered again. We rebuild the feed from your store, in Channable, and only swap the feed address in your merchant account. The old file keeps running until the new one is in place; then the plugin or spreadsheet can go. We don’t make individual fixes to the old file.

Does the feed also cover Preissuchmaschine.de or other countries?

guenstiger.de is a German site, and the feed is for Germany. Preissuchmaschine.de belongs to the same group and reads the same product file. For Austria, Switzerland or other countries, a different feed is the way to go, for example idealo or Google Shopping; it builds on the same data and rules.

Which store systems work, and what do you need from us?

Shopify and WooCommerce directly, other systems if they deliver clean data, a PIM too. From you, we need access to the data source, a Channable account, your merchant account with guenstiger.de or approval to create one, plus EANs, delivery times and shipping costs per product. Whatever is missing, we’ll see in the audit.

Do we need Channable?

Yes, Channable is the engine of the feed. If you don’t have an account yet, you create one and invite us. You pay the license directly to Channable, and the account belongs to you. If you already use Channable, we build the feed in your account.

What don’t you do?

We don’t sign a contract with guenstiger.de on your behalf, don’t top up credit and don’t manage a click budget. If you want the site’s advertising packages or Google Shopping ads via guenstiger.de, you book them directly there. We build the feed that all of this is based on.

Do you also run our campaigns?

No. We build the feed; you sign the contract and handle billing with guenstiger.de directly.

More feeds

guenstiger.de is in place. The next feed builds on it.

Data and rules are already in place. Which feed comes next, we work out in the audit.

The next step

Free feed audit

We look at your product data and your feed for guenstiger.de. Afterwards you’ll know what’s in place, what’s missing, when you’ll be live and what it costs.

Luis

Pick a time

30 minutes with Luis · no obligation · price in the first call

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  1. 1

    30-minute call.

    Your situation, your goal and the price, honest and straight to the point.

  2. 2

    Access to your data.

    You invite us to your Channable account. Don’t have one yet? Then you create one.

  3. 3

    20-minute review.

    After 2 to 3 days: what’s in place, what’s missing, which marketplaces in which order and your go-live date.

No obligation. You talk to Luis directly. No preparation needed. And if your feed is already running cleanly, we’ll tell you that too.

Not ready yet? Read how Jaloom cut its workload by 93%.
Book your free feed audit